(eWebWire.com) June 11, 2010 — WORLD WIDE WEB, June 11, 2010 (FOR IMMEDIATE RELEASE) — Sometimes they pick on kids because they need a victim-someone who seems emotionally or physically weaker, or just acts or appears different in some way-to feel more important, popular, or in control.

Sometimes kids torment others because that's the way they’ve been treated. They may think their behavior is normal because they come from families or other settings where everyone regularly gets angry, shouts, or calls names. Some popular TV shows even seem to promote meanness-people are voted off, shunned, or ridiculed for their appearance or lack of talent

"Unless your child tells you about bullying-or has visible bruises or injuries-it can be difficult to figure out if it's happening," said Claudio Cerullo. "But there are some warning signs. You might notice your child acting differently or seeming anxious, or not eating, sleeping well, or doing the things that he or she usually enjoys. When kids seem moodier or more easily upset than usual, or when they start avoiding certain situations, like taking the bus to school, it may be because of a bully," he added.

The key to helping kids is providing strategies that deal with bullying on an everyday basis and also help restore their self-esteem and regain a sense of dignity. It's important to advise kids not to respond to bullying by fighting or bullying back. It can quickly escalate into violence, trouble, and someone getting injured. Instead, it's best to walk away from the situation, hang out with others, and tell an adult.

About Dr. Claudio Cerullo
Dr. Claudio V. Cerullo possesses more than seventeen-years experience in education. With six years teaching in Social Science Education. Dr. Claudio Cerullo earned his Bachelor's of Arts Degree in Social Science Education where he was elected President of the Student Government and Education Association. Dr. Cerullo earned his Master's Degree in Professional Elementary and Secondary Education with his concentration in Educational Administration, earned his Doctorate of Philosophy in Educational Administration and has attended educational leadership training in Diversity/Multi-Cultural Education through Harvard University's Graduate School of Education.